COVID-19: The Impact on Global Buyer Behavior
Our key insights on the global impact COVID-19 has made on e-commerce consumer behavior gathered from over 200 retail clients spanning six continents.
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In this eBook, we share insights on the changes to the global apparel e-commerce landscape, brought on by COVID-19. We will provide our observations on purchasing behaviors and projections that will affect apparel returns for both e-commerce and omni-channel retailers.
Purchasing Behavior
With widespread global transmission of COVID-19 in the first quarter, we analyzed purchasing trends to understand shifts in shopping behavior.
Purchase Trends by Region
COVID-19 has affected consumer buyer behavior in different countries. We identify purchase patterns in the hardest hit regions.
Multi-Size Purchases
Store closures have rocked the retail world. In our report we analyze the impact behind store closures to e-commerce shopping and our projection on apparel returns.